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Strategic brand management : (Keller Kevin Lane)
Bibliographical information (record 108683)
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Strategic brand management :
Subtitle:
 building, measuring and managing brand equity /
Author:
 Keller Kevin Lane Search Author in Amazon Books

Publisher:
Prentice Hall,
ISBN:
 0131105833
Edition:
 c2003.
Classification:
 HD69.B7
Detailed notes
    - Includes bibliographical references and index.
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Items (1)
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Status
Library
Section
3095121616
Item available
University of Kyrenia Grand LibraryGrnd Floor (HD69.B7 K45 2003)
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Gifted by: Saydam Berberoğlu ve Kardeşi Ltd.
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